What Separates the Strong from the Weak

What Separates the Strong from the Weak

If you don’t want to read it, you can watch this video.

The reality is when you have a business and you are trying to put stuff out, things are going to go wrong. I’ve been having issues with live streaming. I’m probably not going to do anymore live streams for a while and I’ll just make videos the regular way. What I had planned is going to take longer because I’ve got to shoot it and set it up. Life streaming is faster and easier.

Even with all of these hassles, under no circumstances will the party not go on. Also, I am wondering if this is YouTube trying to force people to work off their phone. Maybe that system is better, I don’t know. If you’re a business person and you’re hustling, you have to understand, things are going to go wrong. People are going to want stuff from you. Things are just going to fall apart sometimes.

Some people fall apart when things go wrong. That’s a problem, because success is a long-term game. I’ve had issues with the live streaming before and I figured it out. This will be solved at some point. I had the same problem at home and at the office. Last time I had the live streaming problem, it didn’t matter what I used. It was a YouTube issue.

All of these YouTube channels are on different servers. My YouTube channel is going on nine years old. Unless they’ve moved this channel to another server, I don’t really know what they’ve done. That could be a lot of issues, so who knows. The whole point is, I don’t really think it’s me per se.

This is one of the big things with getting your business started. You’ve got your idea. You’ve got your products. You know your audience. You’re ready to go. Then you inevitably run into problems that keep you from going forward. So many people who started multi-million-dollar business, the first two years they experienced one setback after another.

People quit on them. Folks didn’t show up. People stole inventory. People with experience know that is part of business. Starting a business takes mental toughness. You have to have the intestinal fortitude to keep going.

I mean you’ve got people out here who are fighting for their lives, battling cancer or some debilitating disease. I’ll tell you one of the reasons it’s easier for me to have a positive attitude in the face of adversity. A patient I used to take care of a long time ago, he was one of those holocaust victims. He had those tattoos up on his arms and stuff.

He had massive issues of cancer. He had two types of cancer. His torso was riddle with painful tumors, right. I would go in his room, and this dude would smile. I knew he was in pain. He had a certain grace about him. He was funny and he was a kind dude.

When I have a bad day, he is one of the people I think about. In comparison, my problems are not so big. You have to take your problems and put them in the right perspective and move on and do something else because this is life. It’s not going to get any easier. You have to make it better. Things just happen.

I see that starting businesses the correct way is getting harder. From a legal structural framework, they are getting stricter with LLCs. It’s very intriguing because in my opinion, the only way out if you’re born poor, is entrepreneurship. Going to college isn’t the path anymore. That whole ship has sailed.

Education is changing. In China, they are rearranging their education system. Their education has always been Stem based and tracked. They have a huge group of people who can’t think. They can conform. They can follow rules, but they can’t think creatively. In the future, societies who do not have independent thinkers or creators are going to be left behind.

In the USA, we are heading in that direction. We’re taking art and certain things out of the school systems, we’re creating partial people. We’re creating people who don’t have all the skill sets they need to be competent human beings.

I see a lot of people born into good situations that still struggle because they can’t handle or manage adversity. Little stuff can have people losing it. Things like when your cell phone stops working or the gate to your community is not working properly. Those types of little things can stop some people in their tracks. The problem is that people are not allowed to fail as much as they need to while growing up.

Consequences shape you as an adult. I’ll give you a really good example. When I was a kid, boys would get in fights. That was normal. When I say fights, I’m not talking about gang banging. Back then, nobody would go home to get a gun. So, you’d get in a fight and usually it would last two minutes, if that. Once you get tired, it’s over. You wither won or you got your ass kicked. That was it.

As dudes we learned, it’s not a good idea to punch that guy that’s a foot taller than you and about 50 pounds heavier. Let’s go to girls. Girls don’t get that. They don’t usually have consequences.

The problem is we have a group of people who don’t think deplorable behavior should be met with deplorable behavior. Somehow, they think they’re special. These people don’t know how to deal with diversity.

Look for the book, How Children Succeed. There are colored pencils on the cover. It’s on Amazon. It’s there. It talks about how when children have adversity early in life, it makes them stronger for the future. For the parents out there who are trying to keep their kids from failing or who are helicoptering, you could be creating an underperforming adult.

What I see with people is a very low threshold for frustration. People quit very quickly. Then they say stuff like God didn’t want me to have this. God was not really involved in that. That was a person decision you made.

Businesses are failing faster than ever before. Typically, in the past when a business was well established, it would fail at the 30, 40 or 50-year mark because of new innovations or the people who started it weren’t around anymore. It would be stuff like that.

Now businesses are failing much faster and I know why. We have created disposable businesses. We have people out there who have created a business so they can sell it, which means there is no long-range planning. The business plan is about attracting attention and getting the business to a certain level so it is positioned to be sold. It is not about serving people. It is not about building something to leave their kids. It’s none of that.

If you want to be an entrepreneur, you have to prepare yourself mentally for the rigors of success. The more successful you are and the more money you make, the more challenges you are going to have to endure. The idea of the more money you have, the more problems is true. As an entrepreneur, at least the drama is your choosing versus drama that is thrust on you by somebody else. You have to be strong. It’s all about your mindset.

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Make an Extra $30,000 a Year

Make an Extra $30,000 a Year

If you don’t want to read it, you can watch this video.

For beginners trying to decide what they should do, it is hard because there is so much noise out here. There are a lot of people giving advice on their channel who come across so well and it is easy to believe in them and take their advice. The problem is you don’t know their backstory or about their affiliations. So, when you don’t get the same results, you don’t understand why. Some internet marketers get business through joint ventures.

What happens is you’ll take their course with the belief that they made their money that way and it’s not the case. They aren’t lying. They are just leaving out some very important steps. A lot of people are getting lost because they don’t understand this. People are getting partial information. People don’t know who to trust.

One of the reasons I redid the channel is because it was going to break on its own because of these new YouTube policies and procedures and algorithms are rough. If you’re not giving YouTube what they want, they have no use for you.  Once again, all third-party platforms behave the same way. They have to. Based on that, I’m creating different channels. I’m creating new products and services for different people. This is completely new stuff.

This channel is going to be all about making money without a job. I feel the best way to do that is with a business. I’m going to bring on different guests. There’s going to be different content.

People get hung up on worrying about saturation. Stop worrying about that. If you build something great, there is always room for that business in the marketplace. A good example is a company named Elite Daily who built a website in 2012 from scratch and sold it for $50 million in 2014. You are going to get more money by making something new and different than following the well beaten path. You have to ask yourself, do you want to be okay or spectacular.

The beginners online are the group that is taken advantage of. You don’t know what you don’t know. One of the things that gets me in trouble is I’m too honest. I will tell you the truth.

If you don’t have a business, it’s going to take you two to five years to get it started. People don’t want to hear that. They want to hear about overnight success.

People want me to talk about stocks. I have a really simple investment plan. Make a lot of money and live on less than you’re making. It’s worked well for me. I know people who have earned their way to a $5, $6, $7, $10 million liquid position.

I’ve got a rule I write about in my new book that says you can never do the right thing with the wrong people. One of the reasons I revamped the channel is it was drawing a lot of the wrong people. That I was one me, so I had to spend three months revamping stuff.

I can get someone who has never heard of me come to this channel and watch 10 or 12 videos, buy a course and then kill it. Some people have been here three, four or five years who won’t buy anything and plan instead to keep getting my free information. The people who spend $100, $200 or $2000 on a course are going to be a lot further along in three to six months than you are in three or four years waiting for the free information.

Let’s talk about risk. Risk is taking an educated gamble and you don’t know if it’s going to work out. That’s risk. You have low risk and you have high risk.

You shouldn’t quit your job until it is costing you money. I never tell people to quit their job. You need to build a scalable side hustle to make some money, until you can leverage it into something much bigger later on.

You can start that small business now that might makes maybe $60 to $100K and then take that experience and start something much larger. Like the guy that sold Elite Daily for $50 million. He didn’t just start from having a job and start that, selling it two years later for $50 million. He had several businesses before that one. People don’t want to hear that. They want to hit that home run first.

One of the things I’ve come to understand is that everything isn’t for everybody. If you find this channel, then it was meant for you. You showed up.

Lok how I got into this. It was 2009. I didn’t know what I was doing. I had my eBook. I did well. Now, one of the reasons I can sell information is I’ve had a lot of businesses. I failed a lot, so that’s one of the reasons it works.

It’s part of my goal of wanting to be in communication. This was the plan in 2009. I started this channel. My goal was to make $50K then to sell the real book to a publisher and become a world-renowned author.

When I got into it and started to hang around with writers and we started to discuss brass tacks to bricks, I found out I was making more money than they were selling one twentieth or maybe one-hundredth of the books. This is the business lesson here for somebody who wants to write a book. If you want to make money and get on the speaking circuit, traditional publishing will get you there. If you want to make money from selling your book, then self-publish it.

I am very bullish on YouTube. I’m very bullish on video. I’m very bullish on digital marketing. Recently I went to a seminar and had my mind blown. There is so much out there, it is ridiculous. The people who are doing it are never coming on YouTube. They’re not giving away their secrets.

In the future, there will be the rich and the poor. There will not be any middle class. That’s where we are and it’s going to become even more pronounced in the future.

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Private Sector Guy

Private Sector Guy

If you don’t want to read it, you can watch this video.

I had some guy making comments on the channel and made me remember how I hated doing RFPs. If you don’t know what that is, it is a Request for Proposal. A lot of times that’s for the government sector jobs.

I remember one day I was in my office and the owner of the firm comes in. He drops all this stuff on my desks saying, “Hey. Here’s all these government agencies and I want you to start filling out these RFPs. If you’ve never done it, it’s involved. It’s not like you fill out one form and you’re done. You get the opportunity to potentially pitch, but with those types of deals, they go for the lowest bidder many times.

I wasn’t really interested in those jobs because there was not a lot of margin, so you had to work on volume if you could get it. I am 100% a private sector dude. I’m not interested in non-profits. I’m not interested in government jobs. I never have been. I started to think about that because once you get caught up in that, it can mess you up. I know someone who was doing really well with government grants and stuff, then once that money dried up and they had to compete in the real world, they were in trouble. Needless to say, they’re no competing.

They never learned how to compete. They never had a clue about how to make it work. They were very good at writing proposals and getting grants. That’s a specific skillset, but they just couldn’t make it. They ended up closing the firm and went bankrupt.

I’ve never had a business bankruptcy. I have not allowed myself that much risk or exposure. My last few businesses have been organically grown. I spent my own money.

Form me to you, leave that shit alone. Learn how to come out here and compete in the real world. Learn how to compete in the jungle. Learn how to compete so you have skill sets that are transferable anywhere you go in the world. If you learn how to sell, I don’t care what country you’re in, you can make it.

If you learn how to fill out a grant proposal, how many people need that skill set? When you’re putting this stuff together, you’ve got to ask yourself, is this going to serve me well in the future. Because many people are into short-term gain. They’re looking to get a quick lick. They’re looking to make some money really quick. That’s really not a long-term play.

It’s about putting out some effort. It’s about providing value for people. It’s about building something. This YouTube channel didn’t make any money for six months and I was working hard. Every day, I was doing video. When I wasn’t doing video, I was looking at video concepts. I was putting in work.

There’s this movement that says you don’t have to work that hard to be successful. I would say I believe in personal development and an upward mindset, but I also believe that if you take the two and establish a strong belief system and really condition your mind for success, you can’t help but be successful. What I’ve discovered in my life is positive mental attitude is the gateway to opening doors.

The second part is establishing reinforced beliefs. I’ll give you an example. The first time I do a $30K sale is the hardest, then it is easier to do the second $30K sale. Why? It is because I had established the belief I could sell $30K in products. For you to get to the next level, you have to sell $50k or $60K. Then you have to do it again to reestablish the belief.

This is why there are many talented people out there making $20K or $30K or $50K a year, who are never going to make $100K a year because they have not established the idea that they are capable of making that much money. Even with the skill sets and the ability, they do not have the mental toolkit to make that happen.

Money is not scarce. People who will pay you are not scare. They’re not. This week I closed two deals on the phone. One is probably going to be $20K or maybe a $30K contract. The other one, because it is a longer deal, may be $100K. Now I’ve done that before so I didn’t get scared. I knew how to handle their objections because I had been there before.

Your established and reinforced belief patterns are so powerful. This is one of the reasons I don’t mess around with government stuff and charities. That’s not to say they’re not worthy, but that’s not water I want to swim in. I don’t want to mess with it. I remember filling out those RFPs and being angry. I didn’t want to be there.

When you get out there is the rough world of sales and you start making sales, it’s better than an organism. Seriously, when you get those deals that are really tough, you build this mental repository of a belief system. There are just many people who don’t want to put in the work. Just because you do it once doesn’t mean anything.

How many folks that you follow online have been around five years. Just asked yourself that. It doesn’t mean they don’t have anything to say that isn’t good.

Right now, I am getting rid of things I don’t want to do. I don’t do affiliate marketing, I don’t know anything about it. I don’t buy niche websites, I don’t know anything about them. I’m not really interested in it.

You’ve got to operate using your strengths versus trying to strengthen up your weaknesses. Your weaknesses may be way weaker than you ever thought.

I would say for you to really get started to start selling something. I’m not talking about selling online, but face to face. A good way to go is to work for a company that sells to businesses. You want to get into something where you have to talk to people and pitch them. If you get the right product, you can make a lot of money.

If you can prove you have sales ability you can get a job at places that will blow your mind. After I left Rentacrate, I did not submit any applications. People came after me. I was wooed and taken out to dinner. That comes from having proven abilities. If you want to build some skill sets, be able to actually do something and repeat the process.

One of the reasons I tell people to build a business from scratch is because you will learn important skill sets.

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Building a Business or Pimping Out Your 401K

Building a Business or Pimping Out Your 401K

If you don’t want to read it, you can watch this video.

People are always asking me questions about how they should invest. I am not a financial adviser, but I can tell you how I feel about that. People asked me what they should do and where they should put their money.

Let’s get into it. Should you invest in a business or pimp out your 401K? I’m going to give you my experience and invite you to take from it what you will.

When I was investing heavily, I noticed something. I was doing really well because I was living on 50% of my income at the time. I did build up a large portfolio which I did have to liquidate to pay off a huge fucking loan. The reason my portfolio was doing so well wasn’t because it was appreciating; it was from contributions. You should really know that.

There are some people who will start investing today and have a million or two million in five years. That’s not me. I’m not comfortable with it. I lost all of my interest in the downturn. I got a little bit of it back. For me, I don’t like it.

There are some of you who are real comfortable. You want to invest your 401K. Knock yourself out. I did it. Now, I’m on a different path.

I believe in what I call the perpetual business. I’ll tell you how I got here. I’ve experienced retirement before. When I wrote my first book, many great things happened. I got to experience what a retired person feels like. In my case, I got paid every Friday, whether I did anything or not.

This went on for about two years. It didn’t matter if I put up a video. The machine was built. No matter what I did, money came in. My income appreciated at points. I knew it wasn’t going to last forever, so I made the most of it.

I was able to help people in retirement and illness so it was a good thing for me during my semi-retirement. I don’t like retirement where you just sit down and do nothing. That type of retirement isn’t for me. It may be for you, but it’s not for me.

So, back to the perpetual business. That book taught me something. I spent a lot of time on writing that book and promoting it. That’s why I say I’m cool with life being unfair. It’s amazing that it is unfair. The fact that I wrote and sold my book and was making a livable income in 11 months is not fair. It’s wonderful, but it’s not fair. For me to put in literally six months of work and do some other stuff and create this machine that gives me money for years is not fair.

That’s why I say, “Fuck fair.” I don’t care about fair. I don’t dwell on it. If life was fair, that would not have happened to me on the positive side.

I can do this shit until I’m 80, 100, or 105. Shoot, maybe I’ll have a bionic heart. Whatever.

I plan on working the rest of my life because I choose my work. I choose what I get to do. I choose where I work. I recently turned down a contract with a fool. He offered me $10,000. I said keep your money.

Those in the communication industries and who are writers and create movies and art work are going to have huge opportunities. Someday soon, you’re going to have a writer that is going to write a book and become a billionaire, because of the worldwide distribution. This book is going to go everywhere. Creative people are going to do well in the future. That’s coming. It’s going to be in our lifetime. I have a shot at that, or being part of it. That’s one of the reasons I left resell.

The first few years of building a business are often rocky. It’s just a matter of pushing through it. It’s amazing the changes that are going to happen. You can take $500 and flip your way to six figures in resell. If you try to do that in the stock market with the same amount of money, it will take eight or maybe ten times as long, maybe even 20.

Let’s get into investing in a 401K or starting a business. If you don’t have a lot of “get up and go,” then go ahead and invest in a 401K. It’s better to have something than nothing. If you’re not rough, ready and rugged starting your business then you’re better off following that traditional path because you don’t have what it takes.

I’ve had a lot of students. Based on their questions, I can just kind of tell where they will end up. People often ask the wrong questions.

What I’m learning to do is to take small teams of people and work out all the business kinks as I grow a perpetual business. I want to work with committed people who want to do something and provide a really awesome service or product.

Personally, I was put in a position where I had to hustle or die. When I say hustle, I’m not talking about selling drugs or anything. When I say I had to hustle or literally perish, I did not want to be living in some hovel working some job I hated and just making enough money to exist every day. To me, that’s death.

That’s where I would have been if I didn’t hustle. I would have eaten. I would have had a place to stay. I probably would have met somebody and got married and had one of those lives I would have been unsatisfied with.

If you know you’re going to go the 401K route, be sure to go with a no-load plan. If you don’t, you can lose 60% to 70% of your gains. You’re never going to get ahead that way. Your broker will tell you one thing and the forms will say another. You’ll get better information on YouTube and in the forums from other investors, because they’re doing it and they’re winning.

Some of the richest people I know don’t have any stocks or bonds. Zilch. That’s another fallacy. A had a business owner reach out to me, asking what he should do with the three million dollars he had after selling his business. I told him what happened to me. I told him to buy an apartment building in the best part of town. He did it and it worked out well for him.

I can tell you from experience, the first years of a new business are usually a mother fucker. People will lie to you. You just learn so much those first few years. If you can weather that and stick to it, you will make money.

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How You Can Make BIG MONEY Selling Information Online (How I Make Money)

How You Can Make BIG MONEY Selling Information Online (How I Make Money)

If you don’t want to read it, you can watch this video.

The first time I put a blog together, it took me weeks. I was just pulling my hair out. It was like, do something and search, do something and search. That brings me to another point about buying something in Hustle school. I know I can help reduce your learning curve if you’re a beginner. That’s really who I talk to.

For you seasoned hustling pros, I’ve got a question for you. Has income gone up, stayed the same or gone down in the last few years? If your income has not gone up year after year, you are hustling backwards. Back in 2012, I fell for the social media Kool Aid and it was one of the worst years I had since I’ve been doing this. I still made a profit, but I took my eyes off the ball. I stopped doing things that made me successful.

If you’re looking at hustling, but have no clue what to do, you need Hustle Camp. If you are making money but can’t make more money, you need Hustle Camp. If you are making more money every month, you don’t need Hustle Camp. More than likely, you aren’t watching videos because you are so busy making money you don’t have time. That’s the reality.

I keep forgetting that many people are not like me. I realize I need to create and build stuff for people where they are versus me assuming you need XYZ. Many people can benefit from Hustle Camp.

The whole deal behind Hustler’s Kung Fu is freedom. It’s about freedom. If I was a different kind of dude and came from this a different kind of way, I’d get different results. If I were 100% internet marketer, you would not see me that much. It’s just fascinating how much money people are making online.

I asked myself, why the hell should you buy my courses. Then I came up with some benefits. They will save you time. They will save you money. They will make you money. They will make your life easier. Those are the benefits. That will appeal to that crocodile brain we all have that makes these kinds of decisions.

Mindset is everything. I want you to think of mindset as how you learn to read and write. It is the beginning and ending of everything. When you give up at the first little problem when starting a business, that’s mindset. Those with strength of mind, win. You know, the ugly dude that gets the pretty girl or the fat girl that gets the guy she wants because she’s figured out some stuff and she’s executing like a mother fucker, that’s mindset.

I have to be able to put myself in your shoes or remember what it’s like not to have shit. That’s where some people are because I get those emails where people tell me they have no money but want my help. I remember when I was in that position. I realized what I had to do.

There was a time I had two full time jobs. I had one to pay bills and one to get ahead. The shit was rough. I was riding the bus. The bus will make you late. The bus will get you in trouble. That’s what I had to do to get out of the whole.

So, what I am telling you is, hustle however you can, don’t buy my courses. Get yourself cash flow positive. Get yourself out of the whole. This is the problem that I’ve discovered. Everybody is looking for a quick fix.

Let’s talk about returns. If you could buy a stock for $29 per share and it made you $500 per share in a year, that is one hell of a stock. That is over the top crazy. You’re on the cover of Time magazine. Those are incredible gains.

Now that’s just $500 in a 12-month period. Now let’s talk about $29 that will make you $5K or $10k or $12K in ninety days, I have that information. It’s worth way more than $29.99. Another thing about this you need to know is price is secondary. Many of you know you aren’t going to do shit with the information. That’s why you want it cheap. That’s your problem and that’s what goes back to mindset.

If you are a raw beginner, you need help. Whether you believe that or not, that’s on you. As someone who has been in your shoes. I know how wanting and wanting and can’t get it while feeling like nobody is going to help you is hard. I get it. I literally had people stop talking to me because I was not doing well in life. It just blew my mind.

The next thing we’re going to talk about is life hacks. I knew I wanted certain things. I knew I wanted freedom. I didn’t want to be in traffic.

If you’re producing like a mother fucker, it can get physical on you. You think writing is not a contact sport, try writing for eight hours a day? You need to get yourself an ergonomic chair. It gets physical when you’re producing a lot of content.

You have to figure out what you want to be when you grow up. Once again, I’m sharing my journey. I don’t have a high-consumption lifestyle. I never was a club dude, not even when I was younger. It just wasn’t my thing.

So, I created this lifestyle that gives me the freedom I want and I get to do what I want to do most days, and I enjoy it. That’s my thing. That may be extraordinarily boring to you.

I was reading this article about how 40% of the people unemployed are 50 or above. I started to think, if I had a job, where would I be right now. The question is, am I employable. I wondered, could I actually work for a company right now. I don’t think I could.

You have to decide what you want to be when you grow up. What do you want to do? The minute you start to answer that question, the better your life will get. We all struggle.

Would you rather struggle on some shit you hate or some shit you love? There are people out there who are struggling on shit they can’t stand. It’s like being married to someone you can’t stand. People are doing that too.

The minute you start doing your life hack, figuring out what you want to do, the more abundance you will have, and the less stress you will have. This will make for a better life. What is your life hack? What do you want to do?

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The Fast Dollar or the Slow $100 Dollars Pick Your Cash Flow

The Fast Dollar or the Slow $100 Dollars Pick Your Cash Flow

If you don’t want to read it, you can watch this video.

Let me give you some new lingo for this conversation. When I was selling physical products, the average customer was worth about $500 a year for us. Why is this number important? When you know this number, it is really simple math to figure out how to build the income you want. So, if we get 2000 customers, that’s a million dollars.

Every business model does not lend itself to these types of calculations. Let’s take Craigslist. Unless you sell the type of product where the customer is going to consistently buy from you over and over again, it’s really hard to get that kind of value from each customer. This is where the slow $100 comes in.

The typical Craigslist or garage sale transaction, that’s going to represent that fast dollar. You buy some stuff and you flip it. Now, you don’t get a lifetime customer. Why is this important?

By having customers that will buy from you over and over again, you can build that business without reloading and starting from scratch each time to attract all new customers. You put yourself in a position to get wealthy slowly.

It’s very easy to make that fast dollar. You go out and buy something cheap and flip it. Here’s the problem with that business model. You’re always reloading. Unless you scale and get staff, you’re caught in this perpetual hamster wheel. You might be making good money, but the minute that you step off that hamster wheel, your money stops. You don’t get into year after year growth. You don’t get into the average customer value. That’s the difference between hustling and actually setting up a business that can make money when you’re not around.

Right now, my business is in hustle mode. I have four streams of income from this channel. Every day I make sales. There’s sales to the Gumroad store. That adds up to more than my AdSense. That’s passive income. Then there is AdSense. Then there’s me doing streams. Then there is the selling of products which makes the most money.

You can make a million dollars a year in the fast dollar business. You are working incredibly hard. The minute something happens to you, your money stops.

So, I would suggest that if you are in that fast dollar mode, use that to support yourself. Use that to put together some reserves where you can start building a business model that works along the slow $100 model. Because if you don’t, something is going to happen sooner or later.

I’ve had one event where we had to shut down the business. We both got sick. We had to shut it down. It was a done deal. We couldn’t do it. We didn’t build it right. We didn’t hire managers. We didn’t hire people to buy stuff, so when we got sick, there was no more business. It was pretty brutal.

Then I had a situation where I got sick and almost died with this business and I was in the hospital. It took me six months to recover. A lot of you didn’t know it because I would put myself together and do a video. Because this business model operates on average lifetime value of a customer and it has a lot of automation, I made more money when I was sick.

When my partner passed, I was pretty heartbroken and I didn’t really do shit for six months. I put up a video once a week or every two weeks and that went on for six months. My money continued to come in because this business was built differently. It wasn’t built on the fast dollar business model.

Many people who are in the fast dollar mode are not looking at the intricacies of the slow $100 model. They’re not paying any attention to it because they are hustling hard. That is something that is really, really important.

If you’re broke, pick a service business you can stomach. You don’t have to be in love with it. It is one of the fastest ways to turn your income situation around. Go watch the video, How to Start a Service Business. It’s on this channel. If you’re broke, you can’t be really picky about your business model.

It takes time to grow an online business. On this channel, I didn’t make any money for three months after working every day. This was my full-time gig. But once again, I had $300K in the bank after I liquidated everything in the warehouse. I had reserves. I put myself on a $1500 budget and gave myself two years to make this work.

Amazon is a fast dollar business. Craigslist is a fast dollar business. Facebook Groups is a fast dollar business. The reason is you don’t develop email lists, customer lists or a customer relationship management (CRM) system. You are leaving thousands of dollars on the table.

Let’s say you are caught up in the fast dollar world. What you should do is first balance out. Let’s say your monthly obligations are $2500 a month. Balance it out by making $5K. You’ve got $2500 to pay your bills, then you’ve got another $2500 to bank and stack.

That should be your fist priority because here’s the thing. If you’re desperate for money and you go out and try to sell people stuff, they will smell it like dogs smell fear. It’s just not a good situation. So, balance out and get yourself leveled out where you can breathe and can sit down and contemplate business plans and ideas.

While you are in the fast dollar world, you shouldn’t have a car payment. You don’t need a car note if you’re in hustle mode. Cars are more expensive than you realize when you add up everything.

If you stay in the fast dollar business models, you may never get out of it. I’m going to give you an example. Most of my friends who are still in the storage auction business and their health is declining, they don’t have people hired. They don’t have managers. So, they buy what they can. Their income has gone down because their health has gone down. That is rough.

For you guys in that fast hustle mode, you are going to have to put together some discipline. Go to five business checking accounts you need. That video is on this channel. Check that out. Once you start making money, you’re going to have to learn how to save.

If you want to change your life circumstances, you’re going to have to grow the fuck up. You’re going to have to save your money and partition your money. You may not be able to party. You should eat most of your meals at home. That’s what will allow you to move up.

That causes two things to happen. You’re stacking up money and you’re stacking up discipline, which will help you out tremendously in the business world. For you folks who want to move to the slow dollar thing, you have to pick a business model where you can get repeat customers.

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Building a Business that Supports You in a Year or Less

Building a Business that Supports You in a Year or Less

If you don’t want to read it, you can watch this video.

A big part of the process of creating a business that supports you in less than a year is a commitment. One of the things you must realize about starting a business is there are many parts you are not going to like. That’s just reality.

No one likes paying taxes. No one likes filing reports. No one likes keeping up with all of the receipts and then writing those big ass checks. No one likes that.

When we had the store, I didn’t like dealing with customers. I didn’t like sitting in the store for hours and hours waiting for someone to come and then having to have this energy and enthusiasm when they finally came in. I didn’t like that.

I had to get over it so I could build that business. Like I said, in the first step you have to make a commitment. A lot of people won’t fully commit unless they get some proof. With the way the business climate is today, the best time to jump in to a business is before it is a fully tested and proven business model and everyone else is jumping in to compete.

The second step is to have written goals. When you have these written goals, it is amazing how often you reach them. Typically, the time lines tend to be a little dicey. Let’s say you sit down and write a goal to make a million dollars in a year and you don’t make it for four years. Is your life better? Yes.

The third step is what I call “disciplined busy.” Disciplined busy is when you consider that it is Friday and the football games are coming on and the holiday is next week, but that means nothing. You’ll be working on your business. That’s just the reality.

You need an organizer or a task planner. You can go online and get one of these apps and every day, you have these tasks that you do. You need this every day. Consistency will get you so much farther than talent.

The fourth step is put yourself on a budget. When you have excess cash, it is very easy to get caught up in doing stuff and hanging out. I’m not saying not to go out. If somebody has a birthday party, go. If there is a funeral or wedding in the family, go. What I am saying is that outside of those large and rare events, you’re not going out. One of the ways to keep yourself from going out, is to put yourself on this bare bones’ budget.

You’ve got to get rid of distractions. If you’re trying to build while you live your creature comfort life, you are probably going to fail. Your business has to be your top priority.

The next step is you must pick the right business for you, based on your goals and desires. There are three things you must have in place to succeed in a business. You have to have something to sell, people to sell it too, and a way to let them know it is for sale. If you concentrate on those three things, you will succeed like a ninja.

Back to number five – you’ve got to pick a business that works well for you. I have many people picking businesses where they don’t have the skill set or the network and they’re failing right and left. The best business for you might be some shit you hate.

I know that conflicts with the idea of following your passion. I’m just going to tell you something. All of that shit I did with YouTube, at first, I hated that shit. I loved the money. At least four times I was ready to quit. There was a lot of shit going on. There were trolls. I sat down and said to myself, mind your money and fuck the trolls, right?

Just because you don’t like something now does not mean that’s going to be the case later. Read about Steve Jobs and Apple. He didn’t like that shit at first.

One of the things you need to do is study your numbers like a ninja. I used to study mine all the time. The stories I told made me more money than the “How To” videos. So, I started doing more stories. I started positioning the stories. That’s how I made most of my money. You have to study your metrics to find out what works.

Let’s talk about food trucks. I’ve never been in the restaurant business, but I’ve noticed the successful ones have a consistent menu year after year. Longhorn and Waffle House are good examples. They found out what works and they keep delivering it. So, if you have a food truck, you have to figure out what will work and sell nothing else.

I go this to one place to get chili dogs. All they sell is chili dogs, burger and fries. They are always packed. You have to figure out some things and keep it simple.

You’ve got to have a plan to scale. You’ve got to scale back your lifestyle. You’ve got to have a business account from day one. You can’t commingle funds.

Banks are getting very particular about setting up business accounts. I think this trend is going to become even more pronounced in the coming years. People are going to see that Donald Trump didn’t pay any taxes by creating a business. Then, they are going to want to do that to.

I remember setting up my first business years ago. It was at a company called Wachovia. I showed the guy my LLC papers. I was in and out in twenty minutes. The recent accounts I set up, I was at the bank two hours.

If you aren’t sure what to do, you need to try some shit. You need to see what you like to do. You have to test the waters.

There’s a lot of groundwork that goes into creating a business model. Research is a huge part of it. Going back to 2009, I knew many people who wanted to be in the storage auction business did not know what they were doing. I also knew it took three months to one year to learn the ropes. I knew if these people had a blueprint, they could make money much faster. I knew there was need before I wrote my book.

A lot of you who are looking for an idea may have some esoteric knowledge that other people want. You may have to struggle to put it together, but it may be worth it. It depends.

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If You Want to Be a Millionaire in 5 Years Move to Houston

If You Want to Be a Millionaire in 5 Years Move to Houston

If you don’t want to read it, you can watch this video.

There is a reason you should move to Houston if you want to be a millionaire in the next five years. There is a template. This has happened before. This is very, very real.

First, I’m going to address some stuff with the government. We saw Katrina. We saw the slow response. It’s going to be worse this time. Mike Pence actually introduced this idea to the Congressional body about not helping these people very fast by tying it into other things and reducing other parts of the government.

It’s going to be a political mess. Private sector people are going to pick up the slack. You’re going to have a lot of people moving to Texas to help out.

Now you have a choice. This is going to sound very radical and a little crazy. You need to move to Houston right now and setup roots. Here are some of the things that are going to happen if you do this. You’re going to become a better person. Your self-confidence is going to soar. You’re going to develop some real relationships.

This is a real opportunity to contribute. They’re going to need new businesses. They’re going to need water. They’re going to need new restaurants. They’re going to need construction workers like crazy. They will even need unskilled construction workers.

If you wait six months to go, you’re going to be too late. Houston will be rebuilt because it is an energy center. We get 16% to 20% of our energy from Houston.

We haven’t seen the worst of this yet. Wait until the water recedes. That’s when you are going to see the extinct of the devastation. You’re going to see people huddled up crying over what used to be their house.

My partner and I went to New Orleans after Katrina to deliver goods. Just visiting will make your heart heavy. You haven’t seen nothing yet.

There are going to be people who are going to have to clean that stuff up. There’s going to be massive debris removal. There will be new industries popping up. All of the inventory in the stores is destroyed. A lot of the cars will go to salvage titles. It’s going to take people to do it.

This is your opportunity to get into something early. It will not be nice. You will not be comfortable. It’s going to be a struggle if you want to get those long-term benefits. If you are a strong, able bodied person, go to Houston and get on one of these construction sites and start stacking your money. Once the water recedes, and the insurance companies start denying people’s claims, folks are going to abandon properties. There will be a lot of foreclosures.

You need to be there as a citizen to learn the lay of the land. You need to learn where to buy the property. You can’t get that type of information by visiting.

There are going to be $500 and $1000 houses in Houston. That’s coming. Once these deals start coming, you’re going to be able to pay cash and own a piece of property outright. Here’s where the five-year plan comes into play. Once Houston starts to recover, the property prices will rise.

I know a guy who did this in New Orleans. I think he owns 80 houses. The most he paid was $5K for one house. He owns 80 houses outright, with no liens or mortgages. He became a millionaire in five years.

This is a once in a lifetime opportunity for the people prepared to go over there. You can still make money if you wait, but you won’t make as much as the people who go in early. Houston is full of hustlers. There are a lot of people in Houston with a lot of bread.

Right now, their heart is heavy over the losses and worry about friends and family members. But once they recover emotionally and know everybody is okay, they are going to go into hustle mode. You won’t be able to go in there and wing it, if you don’t know the area.

The salvage business is going to be massive in Houston. Cars that were submerged under water are going to look like Chia pets when the water recedes. There’s going to be mold everywhere. There’s going to be a need for medical services and mold restoration. They’ll be building commercial property. There will a huge demand for insurance auditors and adjusters.

In terms of the scale of the devastation, this is way worse than Katrina because it hit a bigger land mass. In some places, you have two-story houses that were completely flooded. Those houses will be condemned. A lot of people will have to walk away.

There are so many ways that you can make money. Let’s say you are a guy that knows cars. Go to Houston and start buying cars. People are going to abandon cars. They are going to leave them on the streets. They’re going to take them to a salvage yard and auction them off. Because they have water damage, a lot of people are not going to buy them.

There are going to be opportunities everywhere for everything you can imagine, but you are going to have to live there. Now how would you go there and live there? The first stage, you go there and help people. You’re going to need to live there to network. There are a lot of Houstonians with bread who are very invested in putting their city back together.

It’s about moving there and building relationships. It’s an incredible opportunity for those willing to endure short-term pain right now. FEMA will be hiring. There are going to be so many things going on.

If you’re a young person that just graduated from high school and you don’t want to go to college, go to Houston. I want you think about this if you are one of those millennials who want to have purpose in their life, here it is. What’s more meaningful than helping people rebuild their city?

Let me be clear. You have to move now. You can’t wait until early next year. You have to make a decision. You have to be willing to put yourself in a stressful situation to gain something later. That’s going to be hard.

This is how storage auctions worked for me. I remember going to auctions where there were 30 units and there were five of us and we would sit there and collude. We’d say things like, everybody gets five and nobody bids more than $50. Everybody would spend like $100 and walk away with $10K to $20K of stuff.

The same kind of opportunities are going to be in Houston for those willing to embrace the harshness and the devastation. It’s going to be heartbreaking. The stuff you will see will be spooky. This is not going to be easy. You are going to see human suffering and devastation. That takes a toll on a compassionate person. But, for those who have nothing else going on, this is an opportunity of a lifetime.

I’ve given you a blueprint. This is a ground floor, brutally naked opportunity. If you take this and you listen to me, you will be a millionaire in the next five years. This will test you as a person.

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The Hustler’s Mindset – How to Develop It

The Hustler’s Mindset – How to Develop It

If you don’t want to read it, you can watch this video.

As I put this program together, I had to really do some soul searching. One of the things I’ve learned in the last four years is you can put out great information. You can put out a ton of helpful and useful things, essentially giving people the tools to be successful, yet somehow it doesn’t happen for a lot of people.

I wondered about that and pondered over it. Then I had to really deconstruct my life and myself and think about how things unfolded for me. We live in the USA which is built on systems. If you learn the rules and regulations of those systems, you can be successful. The Hustler Mindset is a completely different set of rules.

What took me years to learn how to do was to use those laws and to facilitate and manipulate the laws of the system. A lot of people don’t really get the fact that you can do many things that will make your life better, richer and more profitable by learning this simple lesson.

When I was in that boarding house and I was going through all that hell, my life didn’t get better until I started making, what I call, conscious choices. When I was in that chair at Powertel being laid off and the guy said, “I can possibly get you two more weeks,” and I said, “No, I’ll leave now, I’ll figure it out,” I didn’t realize how pivotal that was. I want you to understand, it was an extremely emotional moment.

This guy was letting me go. I didn’t have any money in the bank. I was already living hand to mouth. In the midst of all that, I made one of the best decisions of my life. “No. I’ll go now and figure it out.” I wasn’t mad. Somehow that opened up a door of determination.

Where I’m going with this is, you have to start thinking about what you’re doing when you’re doing it. Most of us operate in reaction mode or adopt a passive mode. That day I was operating in a very active and determined mode. That was the day that set up the chain of events that led me to having my own business two and a half years later.

Another point worth mentioning relates to believing in yourself. One day I was at a storage auction and one of the old timers seemed to like me. He told me, “Don’t bet your heart on this because you can’t make a full-time living with storage auctions.” I said, “Well, I intend to.” There were a lot of people who really believed you could not make a full-time living with storage auctions. I never let that enter my mind. I just saw the opportunity.

Let’s deconstruct those two things. When you are presented with an opportunity, a task, a test or a relationship issue, how you process the information is very pivotal to the outcome. I have consulted a few hundred people now. I’ve found that a lot of people do not believe in themselves.  Secondly, a lot of people don’t have the proper information. That is a big problem.

There is a group of people who are waiting on permission to be successful. People from all races are waiting for the government to make things better for them. My thought process was, fuck that! That mindset presented an ethical conundrum because when I was in the storage auction business I made a lot of money off a lot of people because they gave me stuff.

People would give me clothes I could make money off of. I couldn’t believe it. I said, “Thank you.” A lot of people considered that unethical. How I got my job at Rentacrate by faking my references is also considered unethical by a lot of people.

I sleep well at night because this is my thought process. I knew I had to move from where I was currently living to a different level. I knew I didn’t have any help, and I knew time was wasting away. I also realized I wasn’t going to rob anybody or kill anyone. There were certain limits I had set that I wasn’t going to do. I decided to use the resources or whatever I had at hand.

My upbringing told me to do the right thing, to pray and to put my problems in God’s hands. Even as a child, that philosophy never worked for me. It never did. I do believe you get assistance from the universe. Let’s say you have an ancestor or relative that looks over you. I do believe in that.

I think when you are trying to be successful, some of the biggest problems aren’t just competition, but  it’s the battle that goes on in your mind. Inside your psyche, you have a set of rules and guidelines that you aren’t always aware of. They were put there by your parents, grandparents or by society.

When you start making your own rules and guidelines, it creates conflict. It took me literally three years to start to own my new philosophy or to accept older philosophies. That’s when things just started to happen. It was night and day. Every time I would default back to what I’ll call my inbred mindset that I got from your parents, I would start to fail.

You might be more successful as the result of the neighborhood you lived in versus your efforts because of your connections. When you live in a neighborhood with people who are decision makers, it is easy to get a job. I’ve actually seen people create jobs for their neighbor’s kid.

I remember seeing that at one point in my life before my Hustler Mindset was formed. I was envious and jealous. I thought, no one has ever done that for me. I was pissed off.

After I changed my mindset, I had someone do that for me. I was working for this company. It was my next to the last job I had, and I was getting screwed. Some people I reached out to took me around and helped me get another job. Networks are incredibly important. I would not have been in that network if I hadn’t changed how I thought.

Now let’s talk about the law of intent or universal law. When I was leaving Powertel, I had a strong intention to better myself and figure it out. That was my intention. There was not a lot of emotional garbage attached to it. I thought this is my situation. This is where I’m at, and this is what I need to do. My purpose was very clear.

When you go through hard times, it cuts the clutter out. At the time, unemployment benefits did last that long. It wasn’t like it is now. So, even with getting unemployment, that clock was still ticking and it was ticking hard.

I didn’t have any “woe is me” thoughts. I was running on pure intent. That’s why I tell you to go somewhere quiet and to turn off the TV and the phone and to really let some stuff go. This is one of the reasons I meditate, because I used to be unable to focus. My mind was all over the place.

If you are not happy with who you are, you can change. People get caught up in cultural narratives and believe they are who they are. It is important to remember that you can choose what you want and who you want to be with a hustler’s mindset.

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The Underground Economy of Storage Auctions

The Underground Economy of Storage Auctions

If you don’t want to read it, you can watch this video.

You hear a lot of stuff about what you can get out of a unit. People say things like, “There’s nothing in there but trash.” There’s something that very few people talk about and that’s the underground economy of storage auctions.

Ninety percent of what happens with storage auctions, nobody knows. What you see on TV represents a very small percentage of what people are pulling out of these units. I’m going to give you some of my experiences. Some of the things I found are illegal to sell, and I didn’t sell the stuff. Prescription drugs and machine guns were two of those.

Say I wasn’t a standup, righteous type of guy. There are many ways to sell this stuff. Let’s break it down by markets. When people think of the economy, they think of Main Street and Wall Street. There’s a whole other second and third level of the economy that operates totally independent of what’s going on with the main economy. The storage auction world is part of that.

I’ll give you a great example of something that is a little tricky. I never sold alcohol that I got out of a storage unit. If you don’t have a liquor license, you shouldn’t be selling it. You can have a party or something and you can pour it. I thought, I can’t sell it, but I can trade it or give it away. There’s a big difference there.

I found a unit with some Jack Daniels. This dude was a trip. I needed a service from a friend and I paid him in alcohol. People will work for alcohol. Believe that.

I needed quite a few services and I had about four cases of Jack Daniels. It was very nice stuff, very smooth. I don’t drink a lot. So, I actually made money with something I couldn’t sell. That’s how the underground economy works.

There are so many things you come across in a storage unit that you can make money from if you have your thinking cap on. I’m not saying you should break the law. I never sold the weed. I never sold the pills. I have an aversion to jail. I’m not selling controlled substances. There’s too much risk.

Now how do you really make this work for you? What I see in storage units is people find one or two items they think are worth a lot, then they run to an appraiser and get it checked out. You should be able to trade or sell virtually everything you get in a unit. If it’s trash or extremely low margin, then you have to throw it away and move on.

One of the things that drives me crazy in the TV shows is the destruction of saleable merchandise. I don’t know how many frigging times I had to go get a knob and fix something, paint something or build something to just get my money back on a unit or to actually squeeze out a profit.  

When I see somebody destroying something with careless disregard that I could have sold for $100 or $150, it’s some bullshit. The storage auction business is extremely hard. You work for every penny. Watching people do that gives people the wrong idea about this business. You should never break anything or casually put it aside, because you may need it later for your profit. That’s gospel. I watched Auction Hunters one day and I was shaking my head when they were breaking things.

There are things you get out of storage units that you can never get from normal channels. That’s one of the cool things about it. If you’re out there a lot, it’s going to happen to you. How do you handle getting something super sensitive? You don’t tell anybody. That’s why I was very fortunate to have the partner that I did. We came across a lot of stuff that we didn’t know what to do with at first glance. It was a bitch sometimes.

For those of you who are anti-government types and have a cabin up in the hills stuffed with ammo, water, and dried food stuff, you might want to check out some storage auctions. You can find things you’ll want. I don’t believe things are going to get that bad, but I could be wrong.

I think the recession is alive and well. There are a few people doing well, but overall, a lot of people are sucking wind. Think in those terms.

For me, the biggest joy of storage auctions was the mystery. It wasn’t about the money. It wasn’t the money that had me in my warehouse at two or three AM reading journals. Buying a storage unit is like being able to go through your neighbor’s house, opening every cabinet and reading every letter. That’s something for you to think about.

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