Finding Good Business Ideas that Work

Finding Good Business Ideas that Work

If you don’t want to read it, you can watch this video.

In this video, I’m going to teach you how to find a good business idea. I’m going to give you a way to vet that business idea to make sure this is a profitable idea. Many of you want to start a business, but you don’t know where to start.

Before we jump into this, let’s talk about the elephant in the room. There are many people who seem to think that life on the internet is radically different than it is in real life. False assumption is one of the reasons you struggle making money online.

If you can’t sell your business model locally, it’s going to be very challenging to sell it online. Yesterday I was answering online comments and someone was asking about refund policies and all this other stuff. That’s the free information that is all over the internet. Any site that you want to place your stuff on has terms of service and rules of engagement. All of that stuff is on the site. You don’t even have to ask for that. If you’re going to do Shopify, eBay or Amazon. There are rules that are already there. You can Google that information.

Now this is what you do. If you have a product or a service, you need to find five to ten people and sell that product or service locally. If you can’t sell it locally, then you can’t sell it online. Now the internet allows you to have scale. That’s the beauty of the internet. It allows you to have reach. It does not magically turn a turd into a gold bar.

I’ve told a lot of ladies who want to sell purses to have a party and try to sell them first that way. They will say to me, “I just want to sell them on the internet.” They say, “I don’t want to talk to anybody.” If you have a really good product, that can work.

But to get proof that your business model is going to work requires you to talk to people. It’s less expensive. You get better information. You get information that your competition will not get because you know your customer much better. That is how you test whether your business idea is a good one.

I have people on this channel who have been in the “I want to start something mode” for one, two, three, four and five years. If you would just take whatever you want to do and put a group of people together, and present it to them; you will get so much information. Do that versus building a website, reading about terms of service and doing everything in your power to avoid getting the feedback you need.

The most important part of making money is getting the sale, learning about the customer, learning how the sales process works and learning if your idea is a turd. A lot of my ideas are turds. I euthanize ideas all the time. Sometimes an idea sounds good in my head, but the minute I put it out here; nobody’s interested. Nobody’s eating that cake.

To find out if your idea is good, talk to some people. Get out there and engage with the public. A lot of people don’t want to talk to people. As long as you’re scared, you can stay paralyzed the rest of your life.

Unlike many other internet people, I am not here to motivate your ass. If you’re not motivated by the chance to be more successful and happier, there is nothing I can offer you. My job here is to give you good information. If you apply it, you’ll make money. It’s that simple.

As long as you are trying to use these “working smart, not hard” methodologies, you’re not going to make any money in your business. You’re not going to get anything started. Now, I’m about to give you a secret here. How did I come online and start making money as a pure digital citizen that sells information services and courses? How did that happen?

I worked out here in the real word for a decade. I always made money online since 2000 with eBay and Amazon. To me that wasn’t a pure online system as compared to putting up your website and selling your products through that site. That’s pure online income.

Many people misunderstand me because they are full of fear. When I say you need to leave eBay or Amazon, what I’m saying is if you’ve never learned to make money purely on the internet you’re always going to be at their beck and call. Whenever they change something, you will be losing your mind. I see that all of the time.

Successful people, regardless of the platform, will be successful. To find a good business model, you are going to have to do some work. While you are small, you need to find out as much about your customer base as possible. I do a lot of testing and it pisses a lot of people off. People ask, “What’s this about?” I tell them, “It’s a test.” I want to know if a number of people want to buy this widget before I go into full production mode.

That’s what a good business person does. A lot of you seem to believe in unicorns. You think that you are going to just introduce something to the market and it’s going to be an absolute hit and you’re going to make a lot of money really fast.  You think you’re not going to have to work that hard. That mindset is holding many of you hostage.

Take whatever you have and scale it locally. After 10, 20, 30, or 40 customers; you’re good. You’re going to get a lot of information. Take that information and come online and then start to scale. Then, you still have to do testing online. That is how you are guaranteed to find a good business model.

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