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I was reading an article about the long-term unemployed and it was worse than I thought. When you factor in the people that are underemployed, it is worse. We have a large sector of people with degrees who are unemployed or underemployed.
I believe this thing is going to get worse for the following reason. Technological advancement is driving this. People who are great right now are going to be screwed by technology in a few years. There’s going to be this huge exodus of people out of jobs to self-employment and hustling. They’re coming and it’s going to be a huge number of people. It will be unprecedented.
If you don’t believe me, just Google “I have a degree and can’t find a job.” The numbers are higher than you are being led to believe. I’m talking to the long-term unemployed. Your only path out of this is you. No one is coming to save your ass. You have to put on a cape and become your own personal super hero.
The good news is: what is hurting you can also help you. The same things that are creating all of this angst are the same thing that can save you and take you to another level. Now you have to wrap your mind around a few facts.
You may never retire like great grandad did. For many people, that is out the window. People are going to live to be 80, 90, 100, 110. You’re going to see people living that long because the medicines are better. There’s going to be organ replacement. This idea of retiring and just sitting back and doing nothing is a pipe dream you need to let go of. Instead, think of a way you can live the life you want to live now.
It’s possible. It’s very, very possible that you can live the life you want starting today, maybe within six months to two years depending on how far behind the eight ball you are. This is the thing. These are truly amazing times for those of you who are aware and understand how the game is played. That’s why I say, “Don’t hate the player. Don’t hate the game. Learn the fucking rules so you can win.”
This game is different. Actually, it’s two games. There’s this stuff out here in the real world and there’s this internet game. The internet does not level the playing field. It is a completely different playing field. That’s why people who may do well in real world businesses may suck on the internet. There are people who do well on the internet who suck in real life businesses because it’s different skillsets and a different methodology.
I would say to get your internet skills as robust as you can. SEO should not be a foreign concept to you. A blog should not be a foreign concept to you because most of them are cheap to use. You need to increase your internet knowledgebase. You need to start doing something now. Even if you have a great cushy job, you need to start doing something now. If you don’t, you’re going to live to regret it.
I look back at when I was laid off three times in eighteen months as hell on earth. It was one of the most debilitating times for me fiscally, emotionally, spiritually and even physically to a degree. There are many people who are experiencing those hard times right now and they don’t have a clue how to make the bad times go away. The answer is entrepreneurship and self-employment. You will have to wrap your head around that.
This is it. There are companies out there making $1 billion a year and they only have 100 employees. Do you understand how fucking amazing that is? It’s scary if you’re looking for a job. The other side of that is that if you’re creating something you don’t need as many people to create an extremely profitable business. That’s what I’m trying to tell you.
Take advantage of the disruption. Don’t become disruption roadkill. It’s out there for anyone. When I first started, I didn’t know what the fuck I was doing. It was learn, burn, earn. I learned. I burned. I fucked up and I earned.
It’s up to you to learn the skills you need to improve your life. Some people wait until their unemployment benefits run out before they start panicking. People need to plan ahead.
Since 2010, I’ve been getting this email. I used to get it almost every day. People would ask me, “What can I do to earn $5K to $9K in the next 90 days?” They would say, “I just lost my job. The wife is going to kick me in the nuts if I don’t get some money in here. She’s not fucking me now because she thinks I’m a loser.”
I’m supposed to pull some magic jellybeans out of my ass and give you crucial knowledge without any remuneration. People just expect me to help them get out of their jam because I’m a nice guy. Part of that happens because people are insanely lazy.
If you don’t have a job, you need to cut the cable off asap. If you’re not making any money, you need to go on that lean diet and make sure that your financial house is in order. What’s happening with these people is they wait until the last damn minute to try and fix the problem.
When you hit rock bottom, the good news is there is nowhere to go but up. I’ve been there. I’ve been hungry. I’ve had to go two to three days before I could get paid and get some food. People are going through that right now. They think there is no hope because they’re looking in the wrong direction.
The whole idea that you get a job for life ended ten years ago. Getting a job that you’ll have for five to ten years is starting to end now. You have to look at self-employment. You have to look at hustling. You have to look at doing things you’ve never done before to make sure that you and your family can eat and have gas for the car.
It’s not going to be easy if you’ve never done it before. It’s not going to be easy if you’ve always depended on a job to make money. You need to start building this foundation now.
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