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Did you wake up this morning running? I’m talking about mentally running over the list of things you need to do in your day. I had a sales mentor once and he used to drive us crazy. At the time, I didn’t understand it. But, I understand it now. You have to create a sense of urgency in your life.
Essentially, we all have only 24 hours in a day. There are people who make their hours more effective than others do. Why? They have a sense of purpose.
If you’re not raring to go in the morning with a list of things to do, you might be cheating yourself. If you’re not running towards your future and saying, “I have to get this stuff done,” then you aren’t going to be as successful as you could be. Having the job mindset that you are going to work from 8 to 6 and then you’re free for the day can be disabling to your success.
How do you create a sense of urgency? Number 1 – It goes back to goals. It always goes back to goal’s. When you have your goal list of things that you need to achieve and you also have a strategy and time table, it creates a sense of urgency.
For many of you, you don’t have a sense of urgency. You don’t have goals that create a sense of urgency. Instead, you have bills that create a sense of urgency. The mortgage is due on a certain date. The car payment is due on such and such a date. That’s your orientation for urgency.
Here’s another tip for hustlers. The last week of the month is a good time to get deals on Craigslist. People are flipping their stuff to pay rent. They have a serious sense of urgency. It’s a sense of urgency produced by adverse circumstances. I am not talking about creating that type of urgency. I’m talking about an urgency related to wanting some things so bad that they wake you up at night.
You’re creating your life. You’re creating your lifestyle. You’re doing certain things because your future is so exciting and you can’t wait to get there. That type of energy creates this sense of urgency and purpose and activity.
That’s what you have to do to be successful. Urgency gives you a certain adrenaline rush. Sometimes I have to crank mine down because it gets a little crazy. With a sense of urgency, you can move mountains.
I’ll give you a really good example of having a sense of urgency. I found it in an article on Facebook. It was about this guy who taught himself to learn very well and fast and to retain it. He had a student in one of his classes who said she needed to learn to read really, really fast.
The reason she wanted to learn to read fast was because her mother had cancer and the treatments were not working. So, she learned to read really fast to gain as much alternative medicine information as possible so she could help her mother. It worked. She had a sense of urgency for a worthy purpose.
Essentially, you have to understand what elements in your life help you create a sense of urgency for your business, your personal development and your fitness. You’ve got to figure out what these things are for you. Everyone is going to be different.
That’s the reason a lot of people like cookie cutter solutions. The problem with this is how can you have cookie cutter solutions for everyone when everyone is an individual. Everyone is different.
If you’re not getting that passion or energy in your fuel tank, it may be because the things you are chasing don’t trigger your sense of urgency. You’ve got to figure out what will trigger your motivation. One of the exercises I suggest is for you to take a personal day and simply be by yourself.
Figure out what you want to do. When you are working, or immersed in your business, you have a lot of noise. Sometimes, when you get into a different environment, you can think. Finding your answer may be as simple as going out and getting a nice hotel room for a day to escape your environment.
I’m in my office right now. When I come in here, it’s time to work. It’s time to make something happen. It’s time to make a video. Set your environment up so that it will trigger a response to get your engine started.
Seriously, rent a hotel room and go in there and think about what you are doing why you are doing it. A lot of folks never asked themselves this important question. For some, when they ask the question, they’ll tell themselves something that sounds acceptable. They’ll lie. They’ll say something like, “I’m doing it for the family, when they never spend any time with their family.
Urgency is really close to action. They are like kissing. If you have a sense of urgency, it will provoke you into action. It will push you to action. You have to pull back from living inside your skull so you can take action.
For me, walking helps me come up with ideas. Every time I go walking, I come up with ideas, video topics, book topics or something. When I walk, stuff starts bubbling up. You may need to take a drive to get your mental juices flowing. You might need to go to the gym. Other people get extremely inspired when they go to the beach. You’ve got to figure out what is your MOJO.
Your MOJO is like your BFF saying, “Let’s get this life. Let’s get this money. Let’s get this happiness.” Recently, since I started the Hustler Mindset Project, I’ve learned a lot about myself. When you take action, you learn unexpected things.
The other thing about taking action that you have to expect is that sometimes when you run, you will trip and fall. I’m not going to sit here and say it’s going to be a wonderful journey. You are going to trip and fall at times and bust your lip. You will be embarrassed.
If the thoughts and fears of being embarrassed are holding you back, understand I’ve been embarrassed. I’ve done some dumb stuff. I’ve made a total ass of myself on YouTube. When that happens, I asked myself, what did I learn. Then I don’t do it again.
Your sense of urgency needs to be focused on things that make you better and happy. Those things need to give you more freedom and put more money in your pocket. If your sense of urgency isn’t focused on those four things, then why are you doing it?
Sometimes it is a habit. We all have janky counterproductive habits at times. You have to remind yourself that the habit will not serve you well. I had one. I used to be a TV zombie. Many of us seek external solutions for internal problems. You must solve the internal problems internally.
You must put together your life plan, then you put together your business plan. When you are doing this, it is important to ask yourself what makes you smile. That’s “your thing.” When you own “your thing” you can create energy that normally doesn’t exist.
You need a sense of urgency to get yourself where you want, otherwise you are just marking time.
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